Consumer's role & impact on the industry
Our responsible buying practices implement change among our
distributors, manufacturers, importers and producers because
they adapt their practices to meet our buying needs. As
consumers, we become the impetus for change. By choosing
bouquets of Savoir Fleur’s fresh flowers that are
certified Eco, you contribute to this planet’s sustainable
development, while having the pleasure of a beautiful bouquet
of fresh flowers.
As the last link in the Management chain, choosing Veriflora is choosing to commit to a
Fleur, industry leader
As part of our mission and corporate leadership, Savoir Fleur
supports farms that are officially accredited Veriflora.
In addition, as a major buyer, we practice and encourage
fair trade and maintain strong commercial links with these
It is not yet possible to purchase sole from accredited farms. However,
all the farmers and distributors with whom we work know
that it is our objective. We encourage
to work toward obtaining the Veriflora certification.
Fleur raises awareness among consumers regarding the effects
of international commerce on producers by making
Veriflora products available on the market. Our objective
is to encourage consumers to use their purchasing power
in a positive way.